Ngokutshintshela kwi-Mars kwimodeli ethe ngqo kumthengi yeumkhenkce-omisiwe Skittles, amashishini afuna ukuthembeka, umgangatho ophezuluilekese engumkhenkceiimveliso zikhangela ezinye iindlela. Ukutya kwe-Richfield kuyisisombululo esifanelekileyo, ukubonelela ngokuzinza, umgangatho, kunye nokwenziwa ngokwezifiso ngexabiso elikhuphisanayo. Nasi isizathu sokuba i-Richfield ilolona khetho lubalaseleyo lwakhoilekese engumkhenkceiimfuno.
1. Umthamo weMveliso ongenakulinganiswa kunye noLawulo loMgangatho
Umzi-mveliso waseRichfield Food, ogubungela i-square metres ezingama-60,000, izindlu ezili-18 zeToyo Giken zokumisa-zomisa imigca yemveliso, iyenza ibe yenye yezona ndawo ziphambili zokumisa umkhenkce kushishino. Esi sikali sisenza sikwazi ukuhlangabezana nee-odolo ezinkulu ngokuthe rhoqo nangexesha, ngaphandle kokuthomalalisa umgangatho. Isatifikethi sethu se-BRC sebakala A siqinisekisa ukuba zonke iimveliso ziveliswa kweyona migangatho iphezulu yokhuseleko lokutya, siqinisekisa ukuba amashishini afumana iilekese ezikumgangatho ophezulu ngalo lonke ixesha.
Sikuphela komzi-mveliso owomisa umkhenkce e-China kunye nemveliso yeelekese ekrwada yangaphakathi, okuthetha ukuba silawula yonke inkalo yenkqubo, ukusuka kwimveliso yeelekese ekrwada ukuya ekomisweni. Le ndlela edibeneyo ayiphuculi kuphela ulawulo lomgangatho kodwa ivumela ukuveliswa ngokufanelekileyo, ukunciphisa iindleko kunye nokuqinisekisa ukuhambelana kwibhetshi nganye.
2. Ikhonkco lokuNikela eliZinzileyo nelithembekileyo
Ngokungafaniyo ne-Mars, etshintshela kwimodeli yeshishini elithe ngqo kumthengi, i-Richfield Food iyaqhubeka nokubonelela nge-candy eyomileyo kumashishini ngokuthembekileyo. Ukudityaniswa kwethu nkqo kuthetha ukuba asixhomekekanga kubaboneleli bangaphandle, siqinisekisa unikezelo oluzingileyo lweemveliso ezomisiweyo ngaphandle komngcipheko wokunyuka kwamaxabiso okanye ukunqongophala kwemveliso. Amashishini anokuthembela kwi-Richfield ukuhlangabezana neemfuno zabo zemveliso ngexesha, ngaphandle kokujongana nokungaqiniseki okuza kunye nokuxhomekeka kubaxhasi bangaphandle be-candy.
3. Ukwenza ngokwezifiso kunye nokuguquguquka
Isakhono seRichfield Food sokubonelela ngeenkonzo ze-OEM/ODM sivumela amashishini ukuba enze iimveliso zelekese ezikhenkcezisiweyo ezihlangabezana neemfuno ezithile zemarike. Nokuba unomdla ekuphuhliseni incasa eyodwa, ukulungelelanisa ubungakanani bemveliso yakho, okanye ukuvelisa iilekese ezinokwakheka okuthe ngqo, ukuguquguquka kweRichfield kuqinisekisa ukuba unokwenza imveliso ehambelana ngokugqibeleleyo nebhrendi yakho. Ngamandla okuvelisa i-candy yangaphakathi, i-Richfield ingakwazi ukulungelelanisa ngokukhawuleza kwiindlela eziguqukayo, ukuqinisekisa ukuba amashishini ahlala phambi kokhuphiswano.
Ukuqukumbela
Njengoko iMars irhoxa ekuboneleleni ngeeSkittles ezomileyo kwiinkampani zangaphandle, iRichfield Food ibonelela ngeyona ndlela ibalaseleyo. Ngamaziko ethu emveliso aphucukileyo, iinketho zokwenza ngokwezifiso, kunye nekhonkco lokubonelela elithembekileyo, sibonelela amashishini ngelekese eyomileyo ekumgangatho ophezulu ayidingayo ukuze aphumelele. Khetha i-Richfield Food yeqabane elithembekileyo, elikhuphisanayo, kunye nentsha kwishishini lelekese elomileyo.
Ixesha lokuposa: Nov-11-2024